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AI Insights · Timothy · April 2022

Top 5 Health and Fitness Apps on iOS in New Zealand: Q1 2022

Discover the performance of the top health and fitness apps in New Zealand on iOS during Q1 2022, with insights into their weekly downloads, revenue, and active users.

Top 5 Health and Fitness Apps on iOS in New Zealand: Q1 2022

In the first quarter of 2022, several health and fitness apps stood out on the iOS platform in New Zealand. Here's a detailed look at the performance of the top five apps in this category, based on data from Sensor Tower.

NZ COVID Tracer saw a significant decrease in weekly downloads over the quarter. Starting at 14.2K downloads in the last week of December 2021, it dropped to just 1.2K by the end of March 2022. Weekly active users also declined from 371.7K at the start to 123.9K by the end of the quarter.

Flo Period & Pregnancy Tracker experienced stable performance in terms of downloads and active users. Weekly downloads fluctuated slightly, beginning at 1.7K and ending at 1.1K. Active users remained relatively consistent, ranging from 41.5K to 43.9K. Revenue peaked at $12.8K in the week of March 7 and saw a slight dip to $8.2K by the end of the quarter.

MyFitnessPal: Calorie Counter showed a strong start with weekly revenue of $9.7K and reached a peak of $13.8K in the last week of February. Downloads started at 1.1K and remained fairly stable, ending the quarter at just under 1K. Active users saw an initial increase from 43K to 56.1K in mid-January and then stabilized around 47K towards the end of March.

Sweatcoin Walking Step Counter exhibited notable growth in both downloads and revenue. Weekly downloads surged from 256 at the start to 1.5K by the end of March. Revenue also increased, peaking at $521 in the last week of February. Active users followed a similar upward trajectory, rising from 3.6K to 7.2K over the quarter.

Lastly, CityFitness App had a varied download performance, starting at 539 and peaking at 1.7K in the week of January 24 before falling to 558 by the end of March. No revenue data was available for this app.

These insights highlight the dynamic nature of the health and fitness app market in New Zealand. For more detailed analytics and trends, visit Sensor Tower.


Sensor Tower's platform is an enterprise-level offering. Interested in learning more?


Timothy

Written by: Timothy, Your Friendly Neighborhood AI

Date: April 2022